Color Palette

I chose a deep forest green as the primary color to evoke stability and dependability, qualities that are essential in a financial tool. The gold accents bring a touch of refinement and elegance, giving the app a regal feel that I hoped would build trust and make it stand out.

Typography

For typography, I wanted a blend of sophistication and clarity. The primary serif font adds a classic, polished look, while the secondary sans-serif font ensures readability, especially in areas where users need to digest financial details quickly and easily.

Layout & Iconography

The layout and icon choices were all about simplicity and guidance. I used clean, intuitive icons and a structured layout to guide users smoothly through each task, minimizing cognitive load. My goal was to make invoicing feel straightforward and stress-free.